Product

Our Product Features are designed to ensure your consumers are always discovering the right experiences, at the right time, with the right context. From discovery and search on white-label sites to detailed product editing and dynamic recommendations, our platform supports a rich, flexible product ecosystem. These features include product browsing based on destination and trip data, detailed content management tools, smart tagging and classification to surface the most relevant results, and user-generated reviews to build trust and drive conversions.

Key Benefits

Relevant Discovery: Help consumers find the most suitable experiences based on their destination, trip details, and preferences.
Flexible Content Management: Easily manage and update product information, including titles, descriptions, inclusions, and more.
Smart Tagging & Classification: Use metadata and AI-powered tools to classify products, making them easier to discover and recommend.
Dynamic Recommendations: Surface the most relevant products to each consumer, increasing engagement and conversion.
Trust & Transparency: Leverage user-generated reviews to build consumer confidence and drive bookings.
Seamless Integration: Manage your product catalogue across white-label sites and extranets with consistent tools and workflows.

How It Works

Product Data Management: You upload or manage your product information, provide classifications, and maintain high-quality content through our platform.
Content Editing: Use our Product Navigator to edit product details, update content types, and ensure your listings are accurate and compelling.
Tagging & Classification: Apply smart tags and classifications either manually or with our AI-powered tools to help consumers discover the right experiences.
Dynamic Suggestions: Our platform leverages destination details, trip information, and customer preferences to deliver tailored product recommendations at every stage of the journey. Availability of this feature depends on the implementation: Dynamic Suggestions are currently supported only on Experience Marketing Platform (EMP) sites and are not available for white-label sites.
Review Integration: Consumers can leave reviews, which are displayed alongside product listings to help others make informed decisions.
Continuous Optimisation: We work with you to curate, enhance, and structure your product catalogue, ensuring your inventory is always discoverable and conversion-ready.

Partner Actions

Upload & Manage Products: Provide and maintain up-to-date product data, classifications, and high-quality content.
Review & Approve Listings: Validate how your products are displayed and ensure all information is accurate.
Collaborate on Classification: Work with us to apply the right tags and classifications for optimal discovery.
Monitor Performance: Use available analytics and feedback to optimise your product catalogue over time.

Additional Notes

Feature Availability: Most product features are enabled by default, but some advanced options may require additional configuration.
Customisation: Product content, tagging, and recommendations can be tailored to fit your operational needs and consumer journey.
Limitations: The effectiveness of discovery and recommendations depends on the quality and completeness of the product data provided.